{"id":2959,"date":"2022-04-02T19:13:14","date_gmt":"2022-04-02T19:13:14","guid":{"rendered":"http:\/\/kaceymorrow.com\/361\/?page_id=2959"},"modified":"2022-04-05T17:02:25","modified_gmt":"2022-04-05T17:02:25","slug":"how-might-wes-help","status":"publish","type":"page","link":"http:\/\/kaceymorrow.com\/361\/how-might-wes-help\/","title":{"rendered":"How Might We"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>PDF: <a rel=\"noreferrer noopener\" aria-label=\"How To and Examples (opens in a new tab)\" href=\"http:\/\/kaceymorrow.com\/361\/wp-content\/uploads\/2022\/04\/How-Might-We-Examples.pdf\" target=\"_blank\">How To and Examples<\/a><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Process of creating &#8220;How Might We&#8217;s&#8221;<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Start by looking at your discovered pain points, problems, and insights you discovered throughout all of your research&nbsp;<em>(user and product research, competitive research, interviews, survey, user journey mapping)<\/em><\/li><li>Write out these main problem area findings and how they relate to your user personas&#8217; needs.&nbsp;<ul><li>If it helps, you can use this framework: User&nbsp;[fill in user]&nbsp;needs to&nbsp;[fill in need]&nbsp;because&nbsp;[fill in insight].<\/li><\/ul><\/li><li>Now rephrase these problem statements as questions by adding \u201cHow might we\u201d at the beginning. Use positive phrasing instead of a negative approach.<ul><li>If it helps, you can use this framework:&nbsp;&nbsp;How might we (intended experience) for (primary user) so that (desired effect)?<\/li><\/ul><\/li><li>Group the HMWs into themes\/categories. Find common patterns among them. These clusters could be addressing features, usability, users, interface, navigation, emotion, and so on.&nbsp;&nbsp;<\/li><\/ol>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Tips<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>HMW statements are based on defined insights and pain points you\u2019ve gathered in your research phase.<\/li><li>We always solve problems for people. Therefore always have the specific users and their needs in focus. Do not focus on organizational or technology constraints, or monetary returns at this point.<\/li><li>Good HMWs aim to inspire and energize. They reveal needs that should be met. They take a positive approach, turning a problem into an opportunity.<\/li><li>HMWs suggest that solutions are possible and offer you the chance to answer them in a variety of ways later.<\/li><li>They should be broad enough for a wide range of solutions, but narrow enough that actual solutions can be executed and tested.<\/li><li>They will become a launchpad for your goal development.\u00a0<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>How to Turn In:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\"><li><strong>Clustered groups of \u201cHow Might We\u201d questions.&nbsp;<\/strong><\/li><li>Format is up to you: Can turn in a clear photograph of your hands-on process, or a Google Doc, or link to Figma, Figjam or Invision Freehand board, or designed in Illustrator or Google Slides? Whatever makes the most sense for your team!<\/li><\/ol>\n","protected":false},"excerpt":{"rendered":"<p>PDF: How To and Examples Process of creating &#8220;How Might We&#8217;s&#8221; Start by looking at your discovered pain points, problems, and insights you discovered throughout all of your research&nbsp;(user and product research, competitive research, interviews, survey, user journey mapping) Write out these main problem area findings and how they relate to your user personas&#8217; needs.&nbsp; [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-2959","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"http:\/\/kaceymorrow.com\/361\/wp-json\/wp\/v2\/pages\/2959","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/kaceymorrow.com\/361\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"http:\/\/kaceymorrow.com\/361\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"http:\/\/kaceymorrow.com\/361\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/kaceymorrow.com\/361\/wp-json\/wp\/v2\/comments?post=2959"}],"version-history":[{"count":7,"href":"http:\/\/kaceymorrow.com\/361\/wp-json\/wp\/v2\/pages\/2959\/revisions"}],"predecessor-version":[{"id":3073,"href":"http:\/\/kaceymorrow.com\/361\/wp-json\/wp\/v2\/pages\/2959\/revisions\/3073"}],"wp:attachment":[{"href":"http:\/\/kaceymorrow.com\/361\/wp-json\/wp\/v2\/media?parent=2959"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}